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Red Bull
RECHARGE STATION
The challenge
Red Bull was seeking to break through to the much sought after female demographic at SMU. But with most of their budget geared towards “extreme” activations, it was proving difficult to connect with experiences that resonated with the attendees.
The solution
Red Bull was seeking to break through to the much sought after female demographic at SMU. But with most of their budget geared towards “extreme” activations, it was proving difficult to connect with experiences that resonated with the attendees.
1920%
ROI
Return on Investment
>100%
RSVPs
Return on Investment
97.5K
SOCIAL IMORESSIONS
Following x # Posts
Red Bull was seeking to break through to the much sought after female demographic at SMU. But with most of their budget geared towards “extreme” activations, it was proving difficult to connect with experiences that resonated with the attendees.
Sentiments




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